Shortly before our open field days event in Jordan, our product managers travel early to inspect the fields in our trial station containing our newest varieties. They take great care to inspect our BB number varieties: pre-commercial varieties that show the most potential to be commercially introduced in their best-suited for market and region.
We test these BB numbers in our own fields and with our distributors to gather the most feedback on their performance. Some of our already commercial varieties were tested extensively in new regions for the first time this year. These are our most promising new varieties for the Middle-East and Northern Africa.